About Company
Are you a seasoned communications leader eager to shape public perception for a leading academic institution? Hiring.zycto specializes in connecting exceptional talent with pivotal roles that redefine industries. For a Director of Public Affairs, our commitment is to identify opportunities where strategic vision and impactful storytelling can truly thrive. We understand the unique demands of high-profile communication leadership and are dedicated to placing professionals where their expertise will drive significant organizational success and public engagement, fostering environments where talent excels.
Job Description
Hiring.zycto is proud to partner with York University, a prominent academic institution in Toronto, in their search for an exceptional Director of Public Affairs – Communications. This pivotal role is central to shaping and advancing the university’s public image, reputation, and strategic communications objectives. As the Director, you will be instrumental in leading a comprehensive public affairs strategy that effectively communicates York University’s mission, achievements, and impact to diverse audiences, including media, government, community stakeholders, and the broader public.
You will be responsible for overseeing all aspects of media relations, issues management, reputation building, and strategic messaging. This role requires a leader who is not only adept at crafting compelling narratives but also skilled in navigating complex environments, advising senior leadership, and fostering strong relationships with external partners. The successful candidate will possess a deep understanding of the higher education landscape, excellent political acumen, and an unwavering commitment to transparency and ethical communication. You will lead a dedicated team of communications professionals, championing best practices and innovation in public affairs to elevate York University’s standing as a global leader in education and research. This is an unparalleled opportunity to make a lasting impact at the heart of one of Canada’s most dynamic universities.
Key Responsibilities
- Develop, implement, and oversee a comprehensive public affairs and communications strategy aligned with York University's strategic priorities and brand identity.
- Lead and manage all media relations activities, serving as a primary spokesperson or preparing senior leaders for media engagements; proactively identify opportunities for positive media coverage.
- Provide expert strategic communications advice and support to the President, Vice-Presidents, and other senior university officials on sensitive issues, crisis communications, and reputation management.
- Cultivate and maintain strong relationships with key media contacts, government officials, community leaders, and other external stakeholders.
- Oversee the development and dissemination of key messages, press releases, public statements, and other communication materials.
- Monitor the media landscape, public opinion, and relevant policy developments to anticipate and respond to issues that may impact the university.
- Manage and mentor a team of communications professionals, fostering a collaborative, high-performing, and innovative work environment.
- Ensure consistency and coherence in all public-facing communications, upholding the university's brand standards and values.
- Evaluate the effectiveness of public affairs initiatives and adapt strategies to achieve optimal outcomes.
Required Skills
- Minimum of 10 years of progressive experience in public affairs, communications, or media relations, with at least 5 years in a senior leadership role.
- Proven track record of developing and executing successful public affairs strategies for large, complex organizations, preferably within the public sector or higher education.
- Exceptional written and verbal communication skills, with the ability to articulate complex information clearly, concisely, and persuasively.
- Demonstrated expertise in crisis communications, issues management, and reputation safeguarding.
- Strong media relations acumen, with an established network of media contacts.
- Ability to build and maintain effective relationships with diverse stakeholders, including senior executives, government officials, and community leaders.
- Strategic thinker with excellent judgment, political sensitivity, and the ability to operate effectively under pressure.
- Bachelor's degree in Communications, Public Relations, Journalism, Political Science, or a related field.
Preferred Qualifications
- Master's degree in a relevant discipline.
- Experience working within a large university or academic research institution.
- Familiarity with the Ontario and Canadian political and media landscapes.
- Bilingualism (English and French) is an asset.
- Membership in a professional communications or public relations association.
Perks & Benefits
- Comprehensive health and dental benefits package.
- Generous vacation and paid time off.
- Defined benefit pension plan.
- Opportunities for professional development and continuous learning.
- Access to university facilities and programs (fitness centers, libraries, cultural events).
- Supportive and collaborative work environment at a leading academic institution.
- Impactful role at the forefront of public discourse and academic excellence.
How to Apply
Interested candidates are invited to click on the application link below to submit their resume and a compelling cover letter outlining their qualifications and experience for this leadership role. Please highlight your experience in strategic public affairs and managing communications for complex organizations. We thank all applicants for their interest, however, only those selected for an interview will be contacted.