About Company
Hiring.zycto is on the lookout for visionary talent ready to redefine digital engagement. We are a dynamic, forward-thinking organization that thrives on creativity and innovation, shaping future trends across our industry. For a Social Media Manager, this means an unparalleled opportunity to craft compelling narratives, build vibrant online communities, and directly impact our brand’s global presence. If you’re passionate about leveraging social platforms to create genuine connections and drive measurable growth, you’ll find a supportive, collaborative, and fast-paced environment here, perfect for honing your craft and making a real difference.
Job Description
Are you a social media maestro with a passion for brand storytelling and community building? Hiring.zycto is seeking an exceptional Social Media Manager to lead our brand’s online presence and elevate our digital footprint. This pivotal role is perfect for a strategic thinker who can seamlessly blend creativity with data-driven insights to develop and execute innovative social media campaigns.
As our Social Media Manager, you will be the voice of Hiring.zycto across all relevant platforms, responsible for cultivating a vibrant and engaging online community. You’ll craft compelling content that resonates with our target audiences, driving brand awareness, engagement, and ultimately, customer loyalty. Your day-to-day will involve everything from developing comprehensive content calendars and trend monitoring to managing campaigns, analyzing performance metrics, and fostering authentic interactions.
We are looking for someone who understands the nuances of various social channels – from Instagram and TikTok to LinkedIn and X (formerly Twitter) – and knows how to tailor strategies to maximize impact on each. You’ll work closely with our marketing, sales, and product teams to ensure brand consistency and align social media efforts with broader business objectives. This isn’t just about posting; it’s about strategizing, experimenting, learning, and continuously optimizing our approach to stay ahead in a fast-evolving digital landscape.
You’ll have the autonomy to bring fresh ideas to the table, experiment with new formats and platforms, and truly make your mark on our brand’s identity. If you’re excited by the challenge of transforming online engagement into tangible business results, possess a keen eye for detail, and thrive in a collaborative, innovative environment, then Hiring.zycto is where you belong. Join us and help shape the next chapter of our brand’s digital success story, right here in Birley, Sheffield.
Key Responsibilities
- Develop and implement a comprehensive social media strategy to enhance brand visibility and engagement.
- Create, curate, and manage all published content (images, video, written) across various social media platforms.
- Monitor, listen, and respond to users in a 'social' way while cultivating brand community and reputation.
- Develop and expand community and influencer outreach efforts to amplify brand messaging.
- Analyze key metrics and adjust strategies as needed to optimize performance and achieve campaign goals.
- Collaborate with internal teams (marketing, PR, product development) to ensure brand consistency and integrated campaigns.
- Stay up-to-date with the latest social media best practices, trends, tools, and technologies.
- Manage social media advertising campaigns, including budget allocation, targeting, and performance tracking.
- Conduct competitive analysis to identify opportunities for differentiation and market leadership.
- Report on social media performance, providing actionable insights and recommendations to stakeholders.
Required Skills
- Proven work experience as a Social Media Manager or in a similar brand marketing role.
- Excellent consulting, writing, editing (photo/video/text), presentation, and communication skills.
- Demonstrable social networking experience and proficiency with social analytics tools.
- In-depth knowledge of online marketing and a strong understanding of major marketing channels.
- Positive attitude, detail and customer-oriented approach with exceptional multitasking and organisational ability.
- Proficiency in managing and optimizing content across various social media platforms (e.g., Instagram, X, LinkedIn, TikTok, Facebook, YouTube).
- Experience with social media management tools (e.g., Hootsuite, Buffer, Sprout Social).
- Strong understanding of SEO, SEM, and content marketing principles as they apply to social media.
- Ability to work independently and as part of a team in a fast-paced, dynamic environment.
Preferred Qualifications
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- Experience in brand marketing within an agency or a rapidly growing company.
- Familiarity with graphic design tools (e.g., Canva, Adobe Creative Suite) for content creation.
- Certification in social media marketing or broader digital marketing disciplines.
- Experience managing social media for a B2B or technology-focused company.
Perks & Benefits
- Competitive salary and performance-based bonus scheme.
- Generous paid time off and public holidays allowance.
- Comprehensive health, dental, and vision insurance plans.
- Significant opportunities for professional development, training, and continuous learning.
- A dynamic, collaborative, and inclusive work environment that values innovation.
- Flexible working hours to support work-life balance (within core business needs).
- Company-sponsored social events and team-building activities.
- Modern office space with excellent transport links in Sheffield.
- Robust pension scheme contributions.
How to Apply
Ready to make a significant impact? We encourage all qualified candidates to apply by clicking the link below. Please ensure your resume and cover letter highlight your relevant experience and passion for social media brand marketing. We look forward to reviewing your application!