About Company
Are you passionate about music and possess a knack for digital storytelling? Hiring.zycto offers a vibrant, innovative environment where creativity meets strategy. We’re a dynamic force in the entertainment industry, constantly pushing boundaries and discovering the next big sound. For a Record Label Social Media Manager, this means direct access to emerging artists, exciting campaigns, and the freedom to craft viral narratives. Join a team dedicated to amplifying voices and connecting artists with global audiences. We empower our talent to thrive, providing the resources and collaborative spirit essential for groundbreaking work in the fast-paced music world. This is your chance to make a tangible impact.
Job Description
Hiring.zycto is seeking an exceptionally creative and strategically-minded Record Label Social Media Manager to join our vibrant team in Chicago. This pivotal role is perfect for a music enthusiast with a proven track record of building engaging online communities and driving artist discovery. As our Social Media Manager, you will be the voice of our label and our artists across all digital platforms, responsible for crafting compelling narratives that resonate with fans and industry professionals alike. You’ll work closely with A&R, marketing, and artist management teams to develop and execute innovative social media campaigns for new releases, artist promotions, and brand initiatives.
Your day-to-day will involve everything from conceptualizing viral content to analyzing performance metrics, ensuring our social strategy is always fresh, impactful, and data-driven. We’re looking for someone who lives and breathes social media trends, understands the nuances of various platforms (TikTok, Instagram, YouTube, X, Facebook, etc.), and can translate artistic vision into captivating digital experiences. You’ll be instrumental in growing our artists’ reach, fostering fan loyalty, and positioning Hiring.zycto at the forefront of the modern music landscape.
Beyond campaign execution, this role requires a proactive individual who can identify emerging social media opportunities, experiment with new technologies, and consistently bring innovative ideas to the table. You’ll manage content calendars, oversee community engagement, and collaborate with designers and video editors to produce high-quality, shareable assets. If you’re passionate about breaking artists, connecting with diverse audiences, and shaping the future of music promotion through digital channels, we encourage you to apply. This is an unparalleled opportunity to blend your love for music with your expertise in social media strategy within a supportive and forward-thinking record label environment.
Key Responsibilities
- Develop and execute comprehensive social media strategies aligned with label objectives and artist campaigns.
- Manage all social media accounts for the record label and its roster of artists (TikTok, Instagram, YouTube, X, Facebook, etc.).
- Create, curate, and schedule engaging content, including text, image, video, and live streams.
- Monitor social media trends, tools, and applications, and apply relevant knowledge to enhance strategies.
- Analyze social media performance data, generate reports, and translate insights into actionable recommendations.
- Foster community engagement by responding to comments, messages, and actively participating in online conversations.
- Collaborate with A&R, marketing, publicity, and artist management teams to ensure cohesive messaging.
- Manage social media advertising campaigns, including budget allocation and performance optimization.
- Identify and engage with influencers, content creators, and media partners for promotional opportunities.
- Stay up-to-date with digital marketing best practices and emerging platforms.
Required Skills
- Minimum 4 years of proven experience in social media management, preferably within the music, entertainment, or agency sector.
- Expertise in managing and growing multiple social media platforms (TikTok, Instagram, YouTube, X, Facebook).
- Strong understanding of social media analytics tools and data-driven strategy development.
- Exceptional copywriting and communication skills with a distinct voice suitable for a music brand.
- Proficiency in content creation tools (e.g., Canva, Adobe Creative Suite basics, video editing apps).
- Demonstrable ability to develop viral content and execute successful digital campaigns.
- Deep passion for music across various genres and understanding of the current music landscape.
- Ability to work independently and collaboratively in a fast-paced, dynamic environment.
Preferred Qualifications
- Bachelor's degree in Marketing, Communications, Music Business, or a related field.
- Experience with paid social media advertising (Meta Ads Manager, Google Ads, TikTok Ads).
- Familiarity with PR and media relations within the music industry.
- Existing network within the music influencer or creator community.
- Experience managing social media for multiple artists concurrently.
- Proficiency in project management tools.
Perks & Benefits
- Comprehensive health, dental, and vision insurance.
- Generous paid time off and holidays.
- 401(k) retirement plan with company match.
- Opportunities for professional development and industry conferences.
- Access to exclusive music events, concerts, and artist showcases.
- Collaborative and creative work environment with passionate music professionals.
- Modern office space in a vibrant Chicago neighborhood.
- Employee assistance program.
- Flexible spending accounts (FSAs).
How to Apply
To express your interest in this exciting opportunity, please submit your resume, a cover letter detailing your relevant experience in the music industry, and a portfolio showcasing your past social media campaigns or content. Click the application link below to apply directly.